How The Oldest Chocolate House In New York City Survived A Century | Still Standing

Discover the fascinating story of the oldest chocolate house in New York City and how it managed to survive for over a century. From its humble beginnings to becoming an iconic establishment, this blog post takes you on a journey through the history of one of the city’s most enduring culinary landmarks. Learn how its owners adapted to changing times, faced challenges, and remained relevant in the face of stiff competition. Join us as we celebrate the enduring legacy of this storied institution that has stood the test of time.


Chocolate lovers in New York City are well familiar with the name Li-Lac Chocolates. Founded in 1923, it is the oldest chocolate shop in Manhattan that has been serving its customers for over a century. Despite the intense competition and changing tastes, Li-Lac Chocolates has managed to survive the test of time and stand out as a classic destination for chocolate cravings. In this article, we will delve deeper into the success story of Li-Lac chocolates and uncover the secrets that have helped it sustain the competition.

The Li-Lac Legacy

Li-Lac Chocolates was founded by George Demetrious in 1923 in Greenwich Village. Initially, George began as an apprentice in a Greek candy store and eventually moved on to open his store. The name Li-Lac was given to it after George combined the names of his first two wives, Lillian and Ida.

Today, it’s a family-owned business, where the third generation of the Demetrious family continues to run the show. According to the family, they believe that their long-standing success is attributable to their passion for preserving traditional techniques and never compromising on quality.

Li-Lac Chocolate: The Making

One of the reasons why Li-Lac Chocolates has been able to sustain its success is its ingredients. All of Li-Lac’s ingredients are made inside the Brooklyn factory. This means their chocolates are no-frills or fancy, as they rely on tradition, vintage molds, and most importantly, original recipes.

Moreover, Li-Lac chocolates are mostly handmade and created in small batches. The attention to detail and quality control ensures that everything leaving their kitchen is fresh, and up to their exacting standards. All of these factors differentiate Li-Lac chocolates from other chocolatiers who opt for mass production, freeze their chocolate, or use preservatives.

A Variety of Chocolates

Over the years, Li-Lac has expanded and currently has six locations in New York City. They make many classic chocolates, including their legendary fudge, butter crunch, and truffles, as well as over 1,000 specialty molds.

At Li-Lac Chocolates, the Molds are the perfect example of how vintage traditions are still followed. The company has molds that date back to the early 1900s, allowing them to create chocolates that are visually stunning and taste fantastic.

Li-Lac Chocolate’s Success

The secret to Li-Lac’s success lies in its passionate team, attention to tradition, and an unwavering commitment to quality. They have managed to stay true to their roots while remaining relevant for today’s customers.

In a world where market trends change rapidly, Li-Lac’s focus on maintaining its original recipes and molding techniques has bred trust among the traditionalists who prefer the classics.

Moreover, being in business for almost a century means that the company has witnessed many ups and downs, recessions, and crises. But they have tackled these challenges with grit and resilience by adapting to the changing demands of the market.

FAQs (Frequently Asked Questions)

  1. Does Li-Lac Chocolates have any dietary restrictions?
    Answer: Yes, they offer vegan and gluten-free options.

  2. Does Li-Lac Chocolates deliver outside of New York City?
    Answer: Yes, the company delivers worldwide.

  3. Does Li-Lac Chocolates take online orders?
    Answer: Yes, online orders can be placed on their website.

  4. How long does the company usually take to fulfill orders?
    Answer: Generally, the company takes 1 to 3 days to fulfill an order.

  5. What makes Li-Lac Chocolates unique?
    Answer: Its focus on traditional techniques, vintage molds, original recipes, and handmade chocolates sets it apart from other chocolatiers who opt for mass production, freezing chocolate, or using preservatives.


There’s no denying that Li-Lac Chocolates is a rare gem that has continued to maintain its charm and relevance in New York City despite cut-throat competition. Its focus on quality, passion, and traditions is an inspiration to the younger generation of entrepreneurs. So, the next time you’re in New York City, make sure to add Li-Lac Chocolates to your must-visit places. You won’t regret it.

You May Also Like